Santa Fe Group hired us to produce a high energy, looping trade show promo video. They asked for bold animation and high energy music to appeal to their 30-year-old salesmen audience.
Our first step was creating a color palette that would draw the attention of busy trade show attendees. We presented several options to the client. Once the client approved a palette, we began creating assets for the trade show promo video.
Before we animated the assets we shared our choice for music with the client. Once the music was approved we began animating.
The turn around for this video was aggressive. They needed it in 7 days. We worked diligently to hit approval deadlines and delivered the video with plenty of time.
Click “Watch It Live” to check out the final product.