The Official Music Video: Godsmack Come Together
Ian Barrett filmed Godsmack recording their album “Live & Inspired.”
He pitched their management, The Collective, on giving their fans an intimate look at the band at the nexus of their creativity: In the recording studio. They loved the idea. We got to work.
The footage used in the Official Come Together Music Video is the band tracking the song.
While we hate to use the word “viral” this is a perfect example of a successful “Social Video.” One that was worth millions of dollars to Universal Records.
Ian filmed and directed this music video for the alternative rock band, Godsmack. Godsmack’s management decided to lead with a different single for “Live & Inspired”. Yet, this video became an underground hit with core fans.
In March 2017, Rock Blogger wrote a piece about “The Best Godsmack Video You’ve Never Seen” and the video went viral. Because of the video, the song “Come Together” became the #1 most added rock single in radio stations across the country. It shot up into the Billboard Top 20 and become the Number 1 download in iTunes for Rock Single. “Come Together” is the highest charting Billboard debut in the 20-year history of the band.
The music video currently has 8.2 million views on YouTube.